MARKETING FOR
HIGH-PRODUCTION CASES
- Dental Implants & Full-Arch
- Cosmetic & Full-Mouth Rehab
- Periodontics & More
We’ll put you in
front of your best
potential patients
Our Custom Magazine Marketing Program has been providing dentists and dental specialists the high-production cases they want.
Our clients use it as standalone marketing for high-production cases, such as implant and full-arch, or in conjunction with digital marketing.
The custom magazines go to targeted households around your office. Our 12- or 16-page magazine showcases your practice and brands you as a top large-case dentist in your area.
Differentiate yourself from the competition
Digital marketing for dentists has become highly competitive and costly, especially for implant and full-arch. While there are tens or even hundreds of dentists competing for the same searchers, yours will be the only custom magazine in your area.
A true representation of your practice
The entire magazine is crafted to show the value and benefits of going to your practice. It highlights the doctor’s expertise, your successes and the uniqueness of your approach.
It’s designed to educate the reader enough that they want to get the procedure they need and go to your office to get it.
CUSTOM MAGAZINE MARKETING VS DIGITAL FOR IMPLANTS & FULL-ARCH
The Custom Magazine Program can absolutely be done along with digital marketing for implants. There are, however, some distinct advantages to our Custom Magazine Program:
- Monthly costs can be considerably less, especially in competitive areas.
- You can reach many people and demographics you can’t online. This includes people who are not actively searching; who don’t know solutions are available; who are afraid of the dentist; and older people who don’t use the Internet as much.
- The magazine has a long shelf life. People hang onto the magazine until they are ready for their treatment.
- The magazine brands your office. The custom magazine has the appeal and authority of a commercial magazine. Many people tell our clients that they saw them featured in a magazine about dentists.
LEARN MORE! BOOK A FREE MARKETING CONSULTATION WITH OUR EXPERT CONSULTANT
CUSTOM WEBSITES THAT CONVERT
We also provide affordable high-quality websites designed to convert. We know dentistry and know what appeals to the consumer.
Each feature page on the website is custom and written to engage the visitor and motivate him or her to contact your office. This means that not just your home page is custom, but all the pages that matter such as implants, full-arch, periodontic and cosmetic dentistry.
We also offer full search engine optimization (SEO) and pay-per-click (PPC) services.
Custom Magazine clients can pair their magazine with an equally custom website, and get a great discount!
Who We Serve
We have clients all over the country, in rural, suburban, urban and downtown areas.
We help general dentists, periodontists, prosthodontists, oral surgeons and dentists dedicated to implant dentistry.
Our team is highly experienced in demographic planning and know how to reach your ideal target markets, in whatever area you’re in.
Each of clients receive exclusive distribution.
Neal Patel, DDS, CDT
Gilleard client since 2015
Lee Sheldon, DMD
Gilleard client since 2014
Brent Newby, DDS, MD
Gilleard client since 2019
Ada Parra, DDS, MS
Gilleard client since 2019
“As a long-time client of Gilleard Marketing, they have continually provided me with a consistent level of new patients.
“Most of my high-production cases come to our office because of Gilleard's magazine, bringing in an average of 4-6 full-arch cases each month.
“Without question, a Gilleard magazine is the best way to market your implant and high-production services.”
— Tarun Agarwal,DDS
Raleigh, NC
“In our Periodontal practice, which has been in the same location for over 41 years, the vast majority of our patients today come directly to us, without a referral from a general dentist. We have now ordered 200,000 of the personalized magazines. Gilleard created a personalized magazine for us, redid our website and manages our online presence. We get reports of daily and monthly statistics.
“We have not only been able to survive but most importantly, thrive.”
— Kenneth R. Levine, DDS
Periodontist, Digital and Custom Magazine Client
"We are located in a densely populated area with other oral surgery practices and the magazine has really given us an edge to educate potential patients. Our marketing with Gilleard has consistently out-performed other marketing concepts we attempted in the past.
“The magazine has transformed our implant business. Gilleard is our biggest referral and makes up 25% of our business."
— Brent Newby, DDS, MD
Oral Surgeon, Custom Magazine Client
“Gilleard's marketing provides our prospective patients an opportunity to connect with our dental office before they even arrive. They created a custom magazine and a matching website. The magazine educates them, and the new patients feel like they already know you. They come in knowing they want the treatment and are just like 'How can we finance this? How can we do it?'
"You have had a real positive impact on us. We were doing well before but it has really gone to another level and a lot of it can be attributed to the magazine and its content. We went from $3.5 million before the magazine to $4.5 million at the end of 2020 and that was with being closed for 2 months. Now we are on track for $6.5 million. Major credit goes to the magazine.”
— Rishi Kapur, DMD
General Dentist, Digital and Custom Magazine Client
“If you need more patients than you know what to do with, use Gilleard Marketing. We’re booked out 5 weeks now where before we may have been booked out 2 weeks. We used to spend $2,700 a month on listing services and ad marketing and it was a waste of money. The money we spend with Gilleard gets results. We get bigger cases. Collections are up 30k-90k per month and recently we had the highest ever collections in a month.
“We are buying the building next door to us because we can’t service all the patients and we are in the process of hiring a periodontist to help with the load of new patients. You won’t be wasting your money with Gilleard.”
— Martha H. Sanger, DDS
Periodontist, Digital and Custom Magazine Client
Let's Talk
Complimentary Consultation
Call us at 855-486-2410 or fill out the below form.
We can discuss your practice goals and how we can help you. We can also provide a free analysis of your current marketing.
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