Dental marketing office
Gilleard Dental Marketing executives

Gilleard Dental Marketing is headed by Keith and Deborah Gilleard. They are long-time corporate marketers well-versed in marketing strategy and what it takes to make marketing work. They have applied this know-how to the development of highly successful dental marketing programs.

Market Research & Surveys: the key to successful practice marketing
Gilleard Dental Marketing started out as a market research and survey company in the early 2000s. It worked with a variety of companies, including startups and several multi-billion-dollar corporations. It became very clear to Keith and Deborah how important market research is to the success of a company. It can be the difference between finding the gold vein and just missing it by inches. Any successful large company uses market research at every level of their operations—think Amazon, Apple, Walmart, BMW, for instance! It is mostly lacking in dental marketing, however.

Market research and surveys provide the blueprint for which marketing method to use, who to target, what to say and which headlines to use, what imagery to use, and more. In 2008 Gilleard Marketing became a full-service marketing agency for healthcare practices. When developing its programs, Keith and Deborah conducted extensive market research and surveys on consumers and incorporated market research and surveys into every marketing program. This has contributed to making our programs highly successful. We know exactly how to proceed to get you the results you want.

Friendly, responsive and knowledgeable service
Keith and Deborah have staffed Gilleard Dental Marketing with skilled personnel that they trained in healthcare marketing best practices and the programs they developed. They have also made sure that our clients would have easy access to friendly and knowledgeable customer service.

Custom marketing
Our marketing services are completely custom, designed to portray the strengths and philosophies of our clients’ practices and the treatments and services they are most interested in marketing. Each marketing program includes a professional photo shoot at your practice; custom copywriting by our healthcare-trained copywriters; custom design by our skilled designers; and is overseen by our Creative Director, trained personally by Keith and Deborah.

Making it affordable for you
We have streamlined our services so that we can offer our high-quality, custom marketing at affordable rates. We offer interest-free payments and we have access to interest-free financing.

What Our Clients Say

Slide I can’t say enough good things about Gilleard and the process they use to get the magic formula, as it were, to make your office grow. Laguna Hills, CA Ryan Conkle, DDS Slide I recommend Gilleard very highly to you. They can create an innovative campaign that’ll make you look professional and will bring more patients into your office. Melbourne, FL Lee Sheldon, DMD Slide Jeffrey Lee MD, DMD The amount of referrals from our network has steadily increased, and our doctor’s reputation and status as an opinion leader in our field has been established by the professional look and communication of our custom magazine. Tustin, CA Jeffrey Lee MD, DMD Slide John Poczatek, DMD In our first year with Gilleard Dental Marketing we grew our practice 27%. In our second year we grew 39%. We reached our capacity of 10 operatories within 2 years. No other marketing has given us near the same return on investment! Bessemer, AL John Poczatek, DMD