When a New Website Is Required
- Your current site is hard to update
- It looks outdated or isn’t mobile-friendly
- It can’t support SEO or ads
- You don’t fully control your website
Dental Marketing Pricing That Actually Makes Sense
Clear pricing for dental websites, SEO and Google Ads, the most successful digital tools for dentists.
- Custom digital marketing for general dentists, specialists and implant practices
- Strong expertise in procuring high-value cases
- Designed to generate real patient inquiries
Get to Know Our Pricing Plans
Add Google Ads (PPC) or SEO to your existing website and boost your new patient numbers. Get a new, high-performing, high-converting website and provide a solid base for new patient growth.
Website and SEO and/or PPC packages starting as low as $1200 per month, including a brand-new high-performance website and PPC or SEO management.
We will tailor your digital plan to your needs. Contact us to for a free consultation and plan.
SELECT A SERVICE
Website Packages
Most practices benefit from starting with the right website. It determines how well SEO and ads perform.
Monthly low payment terms available and discounts for website plus digital services packages. Starting as low $1,100/month for a custom website and SEO.
Essentials
$4,950
Best for: General dentists or specialists seeking a professional website and a strong local presence.
Includes
- Up to 12 pages
- Conversion-focused layout
- Mobile-friendly modern design with animations and interactivity throughout the site
- Customized branding
- SEO- and PPC-ready structure
Provides a strong website that attracts local new patients
Premium
$8,500
Best for: Practices wanting to feature multiple services.
Includes
- Up to 5 dedicated, fully optimized featured services pages (PPC/SEO-ready landing pages)
- Conversion-focused layout
- Mobile-friendly modern design with animations and interactivity throughout the site
- Customized branding and choice of layout
- SEO- and PPC-ready structure
Expanded structure for strong performance across multiple services
Implant & Full-Arch
$12,500
Best for: Practices focused on implants, full-arch/All-on-X case growth.
Includes
- Up to 10 custom implant and full-arch pages
- Full-arch and implant patient conversion structure
- Up to 2 additional feature services pages
- Custom branding, layout and design
- Recommended video and photo package at client price of $7450*
* Video shoot and photo shoot can be done separately
Built to compete in competitive implant markets
Specialist
$15,500
Best for: Periodontists, prosthodontists, oral surgeons that want to market their implant and full-arch services plus their other core services.
Includes
- Up to 10 custom implant and full-arch pages
- Full-arch and implant patient conversion structure
- Up to 8 featured specialist services pages
- Custom branding, layout and design
- Recommended video and photo package at client price of $7450*
* Video shoot and photo shoot can be done separately
Full branding website for a specialist that is built to compete in competitive high-value markets.
Add-Ons
Photo Shoot
- Office + treatment rooms
- Doctor + team headshots
- Patient interaction shots
- Branding + lifestyle photos
$3,000Photo + Video
- Everything in photo shoot
- Doctor interview + messaging
- Patient testimonial video
- Office walkthrough + overview
$7,900Premium Video
- Multiple patient testimonials
- Doctor interviews + authority content
- Service-specific videos
- Full office + brand storytelling
$5,900for 6 videos
Dental SEO Packages
Transparent Pricing. Dental Industry Experience. Built for Real Growth.
No long contracts. 6-month initial agreement to build top-level SEO. Month-to-month after that. SEO can be usually be performed on your existing website, no new website needed.
Local SEO
$975/moBest for:
General dentists and specialists wanting more new patients for their core services.Purpose:
Rank for the searches that matter most: “dentist near me,” “best dentist,” etc. Includes full Google Maps and local directory optimization. The foundation of all dental SEO.Includes:
- Local dentist SEO campaigns
- Optimization for AI search
- Google Business Profile management
- Yelp, Apple Maps & Bing optimization
- Website SEO improvements
- Call tracking & reporting
Growth SEO
+$975/mo+$250/month per campaignBest for:
Practices wanting stronger local visibility plus growth in high-value services.Purpose:
More patients for your most profitable procedures — implants, cosmetic dentistry, Invisalign, gum treatment, and specialty services.Includes:
- Everything in Local SEO, plus:
- Optimization for AI search
- Supporting content & blog growth
- Service page optimization
Implant SEO
$1,375/moBest for:
Practices focused on growing implant and full-arch case volume.Purpose:
Dominate local search for implants and full-arch procedures — attracting high-value leads actively seeking these procedures.Includes:
- Implant & full-arch targeting
- Optimization for AI search
- Custom, highly optimized implant and full-arch web pages
- Supporting pages built for implant and full-arch cases
- Local visibility
Specialist SEO
$1,775/moBest for:
Periodontists, oral surgeons, prosthodontists, and multi-specialty practices.Purpose:
Grow patient volume across multiple treatment categories with SEO built around your specific specialties.Includes:
- Targeting across implants, surgery, and specialty services
- Optimization for AI search
- Content & authority growth
- Conversion strategy across multiple treatment categories
Google Ads
Expert Google Ads management by experienced Google Certified Ads managers highly experienced in dental PPC (pay-per-click). PPC can usually be run on your existing website.
Dental PPC Management
$850/monthFor one dental service- State-of-the art Google Ads campaigns
- Website pages optimization for optimum conversions
- Campaigns designed for optimum performance and least waste
- Experienced high-value service PPC management (implants, full-arch, cosmetic)
- Full conversion tracking and reporting
Choose one of:
Local General/family/emergency dentistryDental ImplantsFull-ArchCosmeticPeriodonticsInvisalign/OrthodonticsFull-Mouth RestorationSelect your own service ...6-month contract to start to fully optimize your campaigns. Month-to-month after.
ADDITIONAL CAMPAIGNS+$275/month per additional serviceEach service campaign added to your account,
e.g. Cosmetic, Sedation, Full-arch, Root canals…Why Gilleard Dental Marketing?
Unlike generalist agencies juggling dozens of industries, we work exclusively in dentistry — and that focus makes a real difference. Our account managers bring deep, hands-on experience with dental PPC and SEO, and every strategy we build is informed by what actually drives patient inquiries in this specific market.
We optimize your campaigns every week — not bi-weekly or monthly like most agencies. And we mean live, active optimization by real people, not simply plugging your account into automated PPC software and walking away. Behind every account is a full digital support team ready to move quickly and deliver the kind of customer service that’s genuinely hard to find.
Our approach goes beyond paid ads. Because our PPC and SEO managers collaborate directly with our web team, the websites we build are designed from the ground up to perform — not just look good. Everything is built to convert the traffic you’re paying to attract.
How to Know What You Actually Need
You don’t have to build a new website to get started. We can run SEO and Google Ads on your existing site — a new website is only necessary if yours is genuinely holding your marketing back.
When You Need Ongoing Marketing
- You want consistent new patient flow
- You’re not showing up on Google
- You rely too much on referrals
- You want to grow specific high-value services
Get a Clear Plan for Your Practice
We'll walk through your goals, budget, and recommend the right setup based on your services and market.