We offer expert website, pay-per-click (Google/Facebook ads) and search engine optimization (SEO) services for implant case acquisition.
Implant patients can be acquired through digital marketing in three ways:
Your existing website can be optimized and expanded as needed, or we can make you a completely new website focused around implants. We direct Google and Facebook/IG ads to a specially designed implant landing page on your website. SEO is an excellent way to generate consistent implant patient leads, and your website will be structured so that Google sees it as competitive for implant-related searches.
A standalone implant or full-arch landing page can sometimes outperform a traditional multi-service dental website for PPC campaigns, especially when the practice is primarily presented as a general, cosmetic or periodontic office.
A focused landing page keeps the visitor’s attention on implants and full-arch treatment and can brand the practice more strongly as an implant provider. For practices with multiple locations, dedicated landing pages for each location often perform better than directing all traffic to a single website experience.
Standalone landing pages can also be a good solution when a website would require extensive restructuring or modification to support implant advertising campaigns effectively.
SEO is an important component in building your visibility and reputation as an implant provider. For long-term implant branding and local search exposure, we generally recommend implant SEO on your main website.
Creation of optimized implant marketing website or standalone landing page.
Research into your area, the demographics and competition.
Strategy creation to drive qualified visitors to your website or landing page, using SEO, Google and/or Facebook Ads.
Budget meeting with client.
Set-up of conversion and lead tracking and reporting. We can give you full access and ability to manage your leads on your own leads management portal.
Regular meetings with our Digital Marketing Manager.
*Minimum 6-month contract, then month-to-month thereafter. Google Ads requires a thorough optimization period to achieve the best possible performance and effective use of your marketing budget.
SEO has a several-month runway to build exposure and authority and we start your SEO with a 6-month contract.