Experienced Digital Marketing for Dentists
Strategic SEO, Google Ads, and websites tailored to your practice, built by a team that's worked with dentists since 2008.
Dental Digital Marketing Designed to Reach the Patients You Want
We’ve been marketing for dentists since 2008, with a focus on attracting and converting qualified patients. Whether you want to grow your general patient base, specialty services or high-value treatments, we tailor your digital marketing to your practice and goals. Every element is designed with conversion in mind.
Dental SEO and AI SEO
Patients typically search for dentists through Google Maps, Google Search and, increasingly, AI-powered search. Strong visibility on Google Maps is essential for local search, which means your Google Business Profile needs to be carefully managed and optimized. Your website also needs to perform well for both traditional SEO and AI search.
There are specific factors that make or break your website’s search friendliness and AI visibility. Find out how your website measures up for SEO.
High-Converting Dental Websites
A high-converting website should look professional and appealing, be Google friendly and use modern, responsive code. It should also be an authentic reflection of your practice. It serves as your primary branding tool and it should showcase your featured services, doctor credentials, your patients' successes, your facilities and technology, and your practice philosophy.
Gilleard Dental Marketing builds attractive websites for your brand that function as high-converting platforms for both organic and paid search.
Is your website optimized for conversion? Find out in a Free Website Analysis.
Implant-Focused Websites
Implant and full-arch marketing is highly competitive and often requires significant budgets. Building your online implant brand is key to consistent new patients and can reduce the need for costly paid advertising. Search engines look for specific signals on a website, including sufficient, relevant implant content.
We create dedicated implant microsites with highly targeted content and conversion-focused design. These can operate as standalone sites (for SEO or paid campaigns) or be integrated into your main website to strengthen its overall rankings.
Google Ads
Google Ads can bring you immediate traffic to your website for a large variety of searches, and can consistently place you at the top of search engine results. They can also get pretty competitive and require experienced managers who know the dental PPC space. Our managers are all Google Certified and have many years of experience managing a large variety of dental PPC.
You can waste budget and potential leads through poor PPC management and budget allocation. How much should you be spending? Which treatments make sense to advertise in your market? And what results could you realistically expect from your budget?
Contact us to find out what the optimum PPC strategy for you.
Social Media Advertising
Facebook and Instagram advertising can put your practice in front of prospective patients who aren't actively searching for treatment. It can be particularly useful for promoting high-value services such as dental implants and full-arch treatment, where the right campaign and follow-up strategy can generate new opportunities.
Ask us whether social media advertising makes sense for your practice.
Digital Marketing FAQs
Our digital marketing covers SEO and AI/AEO optimization, high-converting website design, implant microsites, Google Ads, and social media advertising on Facebook and Instagram. We tailor the mix to whether you're growing your general patient base, specialty services, or high-value treatments.
A high-converting site needs to be professional, Google-friendly, built on modern responsive code, and an authentic reflection of your practice — showcasing your services, doctor credentials, patient successes, and facilities. We build every site with those elements in mind.
Traditional SEO focuses on ranking in Google Search and Google Maps, which still matters a great deal for local visibility. AI SEO focuses on how your practice shows up when patients ask AI tools for a recommendation instead of scrolling search results — we optimize for both.
They serve different purposes and work well together. SEO builds steady, longer-term visibility, while Google Ads, managed by our Google-certified team, can put you at the top of results and generate new patients right away.
It can be, especially for promoting high-value services like implants and full-arch treatment to people who aren't actively searching yet. Whether it makes sense for your specific practice depends on your goals — ask us and we can help you decide.
Schedule a free consultation to discuss the right marketing strategy for you.
Tell us what you’re trying to grow, and we’ll walk you through how we’d approach it. No pressure, no generic pitch.
