At the end of October, I visited Dr. Dan Marinic in Sedona to do a photo shoot for his next marketing piece. He had opened a new practice from scratch in July. No patient database and an office that required full buildout.
The first thing Dr. Marinic did was to send out custom magazines we made for him. We distributed to select neighborhoods in and around Sedona and he took some around to local businesses. The result: 158 new patients in 3 1/2 months. This number included new patients asking for procedures such as dental implants, full-mouth rehabilitation and cosmetic work.
Completely custom to your practice
Our approach is always custom and based on what will best achieve our client’s practice goals. In Dr. Marinic's case, he wanted to fill his practice quickly and at the same time make himself known for being able to offer procedures to take care of people's more complex dental needs. The custom magazine was able to do both.
We use market research and surveys to create marketing that talks directly to your potential patients, attracting, interesting them and motivating them to book an appointment at your office. Since 2007, we have been providing internet, digital and print marketing that have generated millions of dollars for our clients. We work with general dentists and dental specialists of all kinds in all areas of the U.S.
If you are interested in getting more new patients for the services you are most interested in delivering, call us for a Free Marketing Consultation, or click here to book a consultation online. The consultation is no-obligation and we’ll be happy to give you advice on any aspect of marketing your practice.
Here is another testimonial. This is from Josh Benk, owner and manager of a practice in midtown Atlanta. We have been working with Josh and, before that, his father Dr. Joel Benk, for the past 13 years. We count them as our friends as well as our clients.
“Here are some facts: We are a private practice and do not participate in ANY insurance networks. We get between 80-100 new inbound patient calls per week. We have a 3-4 month waiting list for new patients to get into our office (all of them knowing we are out-of-network). We see an average of 35-40 new patients every week (and we’d see more if we had more doctors and chairs).
“Patients come into the practice prepared to start dentistry because of what they have read in the marketing from Gilleard. The marketing has elevated our office to celebrity status in our city.
“Gilleard Dental Marketing is not your normal marketing company. They have done major research into the prospective patient pools and have isolated an exact understanding of what patients are looking for.
“How they use this information is where the magic happens. Gilleard is not just going to make the phone ring or make the patient show up. The Gilleard team understands TREATMENT ACCEPTANCE, and they build their marketing from the ground up with that goal in mind. After reading the marketing from Gilleard, the patient is so prepared we just need to recommend the treatment and work out the payment details.
“The bottom line is that Gilleard has transformed our practice. If any office wants to take it to a new level, Gilleard is a MUST-have factor in that journey.”
—Josh Benk, Owner Atlanta Dental Center
Would you like to increase your profits?
For most dentists to be truly profitable, they need to deliver a decent volume of higher-production cases. Our Custom Magazine Direct Marketing Program is the ideal marketing method to get you a good volume of new patients for all your procedures. This includes dental implants, full-arch cases, full-mouth rehabilitation, cosmetic dentistry, one-visit dentistry, sleep apnea and TMD treatment.
To learn more about our Custom Magazine Program, call us at 855-486-2410, or click here to schedule a Free No-Obligation Marketing Consultation.
Dr. Dan Marinic participates in our Custom Magazine Direct Marketing Program. In this program we create unique 12- and 16-page magazines that are tailored to fit the new patients goals of each practice. We distribute the magazines to the practice’s target demographics.
Results-Oriented Internet & Digital Marketing
We use our same scientific approach for digital marketing. Our programs are completely oriented to getting people to contact your office for an appointment. We offer website design, search engine optimization (SEO), pay-per-click advertising, Google and Facebook Ads and Google Maps and Yelp optimization.
To learn more about our internet marketing programs, please give us a call at 855-486-2410 or click here to contact us online.
We have many long-term internet marketing clients. Here are a couple of testimonials:
“In one month, we had a total of 90 new patients come to the office! We appreciate what Gilleard has done for us. The staff I have worked with have been exceptional. The Web Manager worked with me on my website, I could see his passion for creating websites. He is very meticulous and has awesome ideas about how to make the website stand out.
“The Internet Marketing Manager is very confident and talented. She seems to know dentistry inside and out. She puts herself into her client’s situation to bring about the best marketing strategy. I admire her work ethic and passion to bring success to her clients.”
—Daniela Nguyen, DMD
“Everything is done right: the copy, the design, the message, the pictures—it is a very accurate representation of me and my office. My new patient flow has increased 100% since starting the marketing campaign. The fact that I don’t have to think about where the next patient is coming from is huge.”
—Michael Radu, DDS, MS
Free Marketing Consultation
We offer free, no-obligation marketing consultations. We will analyze your practice type, geographic area, demographics and your current marketing. We’ll advise you on which marketing methods will best help you achieve your new patient and practice goals.
Please fill out the form below or call us to schedule: 855-486-2410.