Some people say print is dead, but it’s not true! The digital space is crowded, and more dentists are competing for online advertising. Costs for advertising on Google and Facebook keep going up. Even if you get exclusivity with your agency, other dental marketing companies can advertise to your competition in your area. Our custom magazines avoid this competition and reach your target audience directly.
There is another issue with using digital marketing for implants, especially on Facebook. You can get a high quantity of “leads” but a low percentage of them schedule, much less arrive.
Dollar-for-dollar, the magazine usually gets our clients more high-quality new patients for implants and full-arch restorations (with less effort) than digital.
The custom magazine is truly unique, and we won’t put another dentist in your area. The magazine’s large, glossy format, 12 or 16 pages of engaging content, and distribution in your key areas will make it easy to position your practice as a top dental implant practice in your community.
We Reach Your Key Target Demographics
The custom magazine is distributed monthly to key demographics in your area. Many of these are not easy to reach online, such as older demographics, people who are procrastinating, and people who are unaware of the solutions available to them.
Success Story — Dr. Bernard Ang, General, Cosmetic & Implant Dentist
Dr. Bernard Ang has a single-doctor practice in Amherst, a small town outside Manchester, MA. He has been a Gilleard Custom Magazine client since 2012. “I wanted to let you know that I’ve been doing really well with the magazine! The other day I met a magazine patient and was talking to him for less than five minutes and the patient said ‘Okay, yes, when can we do this?’ and signed up for $60,000 worth of treatment. That same day I placed 7 implants on another magazine patient. Lately, I’ve been signing up patients left, right, and center from the magazine! Last year I did $1.9 million in treatments, and this year, I’m already up to about $1.4 million! And it’s only June (2022)!”
Free Marketing Consultation
We’ll evaluate your practice and determine the best marketing strategy for you. We’ll answer any of your questions and provide information on what return you could expect from your marketing investment.
Call us at 855-486-2410 or schedule online.
