James A. Burden, DDS
Internet & Magazine
In the few months since the launch of my website, the new patients referred by our website have increased 35%. Not only has the number of new patients increased but the quality of those patients has improved tremendously.
“The experience my office has had in the past, with our website and Internet presence, has been frustrating to say the least. We have had websites developed by local Web design and marketing companies with no dental experience, as well as a nationally-known company who claims to specialize in dental marketing. My main goal with our Internet presence was to have an increased search optimization so we appeared at the top of Google searches. The frustrating part was that we have been in practice in the area for over 20 years, and the newer offices would always appear above us in all search engines. Also, our old websites were not done with the intention of increasing our new patients, nor did they have any “call to action” buttons to get potential patients contacting our office.
“I started working with Gilleard almost a year ago, when I found out they specialized in dental websites. I met with Keith and he restored my confidence in Web design and I knew his group would do a great job marketing my office. I was pleasantly surprised by the professionalism and the amount of work that went into the development of my website. My office manager and I initially went through an interview process so they could gain knowledge about the practice and my philosophy. They also did research to see what type of community my office was located in and how to better market to the potential patients in our immediate area. This action alone was impressive because it showed how much they cared about the success of my office and the website they were creating for me.
“We are now in the process of launching our very first magazine and that experience has been smooth and systematic. You can definitely tell the group of professionals at Gilleard has developed a seamless, successful formula for marketing dental offices.
“I am very pleased with the results my office has seen with increased new patients as well as the prompt, professional service they provide us. I would highly recommend Gilleard to any office that is ready to increase their new patients.”
—James Burden, DDS
Internet Marketing & Magazine